Online Tracking Cookies & Consent Policy
1. Purpose
This Cookie & Online Tracking Policy (“Policy”) explains how Portrait Bank (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website and digital platforms. It also describes your rights and choices regarding these technologies.
As a financial institution, we are committed to protecting your privacy, maintaining the confidentiality of your financial information, and complying with applicable privacy and data protection laws.
2. What Are Cookies and Tracking Technologies
Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website. We also use similar technologies such as:
- Web beacons/pixels
- Local storage objects
- Device fingerprinting technologies
- Mobile SDK tracking tools
These technologies help us recognize your device and collect information about how you interact with our website.
3. Categories of Cookies We Use
a. Strictly Necessary Cookies
These cookies are essential for the operation and security of our website and cannot be disabled.
Examples:
- Authenticating secure logins
- Fraud detection and prevention
- Session management
b. Performance and Analytics Cookies
These cookies collect information about how visitors use our website to improve functionality and user experience.
Examples:
- Page load performance
- Navigation behavior
- Error tracking
c. Functional Cookies
These cookies allow the website to remember your preferences.
Examples:
- Language selection
- Saved settings
- Accessibility preferences
d. Targeting and Advertising Cookies
These cookies track your browsing behavior to deliver relevant content or advertisements.
Note: Financial institutions typically limit or carefully control these cookies due to regulatory and reputational considerations.
4. Legal Basis for Use (Where Applicable)
Depending on your location, we rely on the following legal bases:
- Consent: For non-essential cookies (e.g., analytics, targeting)
- Legitimate Interests: For improving services and ensuring security
- Legal/Regulatory Obligations: For compliance, fraud prevention, and risk management
5. Consent Management
When you first visit our website, you will see a Cookie Consent Banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
You may update or withdraw your consent at any time by accessing the Cookie Settings link available on our website.
6. Third-Party Cookies
We may use trusted third-party service providers (e.g., analytics vendors) that place cookies on our behalf.
These providers are contractually obligated to:
- Safeguard your information
- Use data only for specified purposes
- Comply with applicable financial privacy regulations
7. Data Collected Through Cookies
Depending on the type of cookie, we may collect:
- IP address
- Device identifiers
- Browser type and version
- Pages visited and interaction data
- Referral URLs
Important: We do not store sensitive financial information (e.g., account numbers, login credentials) in cookies.
8. Security and Data Protection
We implement industry-standard security measures, including:
- Encryption
- Secure session handling
- Monitoring for suspicious activity
These measures align with financial industry standards and regulatory expectations.
9. Your Rights
Depending on applicable law, you may have the right to:
- Access your personal data
- Request correction or deletion
- Restrict or object to processing
- Withdraw consent at any time
You can also control cookies through your browser settings.
10. Retention
Cookies are retained for varying durations:
- Session cookies: Deleted when you close your browser
- Persistent cookies: Stored for a defined period or until deleted
We retain cookie-related data only as long as necessary for the stated purposes.
11. Updates to This Policy
We may update this Policy periodically to reflect:
- Regulatory changes
- Technology updates
- Business practices
Any changes will be posted on this page with an updated effective date.
12. Contact Information
If you have questions regarding this Policy or your data, please contact:
Portrait Bank
941 W Morse Blvd, Ste 125
Winter Park, FL 32789
V64pb-web@PortraitBank.com
407-213-BANK
13. Effective Date
Effective Date: 06/11/2026